This will be my sixth year attending SXSW – the massive music festivals in Austin, TX where thousands of performers play and the global music industry converge for one week – and the half decade thus far has proven an interesting gauge of changing winds of technology, how we communicate and how  media delivery is changing.

With each passing year, it was at SXSW where I really noticed how getting – in myself and those around me – how getting and sharing information was rapidly changing.

In 2004, I remember lugging my heavy old laptop PC and having a tough time getting the internet in my hotel room and checking my email twice a day.  Now I can’t fathom not checking my iPhone every ten minutes for updated information.

The Fratellis with Pete Townshend in 2007 (courtesy of Brooklyn Vegan)

In 2007, my Who-obsesed eye spied Pete Townshend’s amp, guitar rig and trusted guitar tech Alan Rogan on the side of the stage during a day time set by  The Fratelli’s set. I quickly started sending text messages to friends and cohorts to get there post haste. When they all started pouring in and with time catch the legendary guitarist roll through a version of “The Seeker” with the young Scottish band, I saw the ease, directness and power of text messaging.

SXSW revelry circa 2008: Rachel Ray (L), Donny Kutzbach (R) / photo - David L. Dewey

In 2004, I had to get a new suitcase for all the compact discs I acquired. In 2009, I will fit as much as I can on my hard drive… and maybe still need a  suitcase for all the vinyl!

Also in 2009, my reporting will change but still stay somewhat the same.

In addition to the final SXSW recap in the March 26-April 1 issue of ARTVOICE, I will be doing live blogging and Twitter “tweeting” throughout the maddening  blur of the sun-baked, alcohol-soaked and music omnipresent week in Texas.

No matter how the flow of info changes and how much wired – or wireless – we become, the other thing SXSW also proves: there’s nothing that can kill live music and it’s ultimately one of the most powerful forces on the planet.

Feel free to join me for the ride either here at Record Needle In The Camel’s iPod or at Twitter