#HockeyMob – Just Like A #CashMob But With Beer
by Chris Smith (@ChrisSmithAV) - posted 9:14 am, February 26, 2013
The Buffalo-born idea of cash mobs has now spread to nearly 600 cities on six continents and has resulted in nearly $700,000 of cash being exchanged between customers and local retailers. Pretty cool, eh? . It’s kind of a thing. In Buffalo alone, we’ve generated nearly $25,000 of revenue for local businesses while garnering dozens of news stories which help grow the customer base for these plucky little entrepreneurs.
This is a tough economy and many small businesses in Buffalo and WNY are looking for ways to increase cash flow. That’s where we, the loyal soldiers of the Buffalo Spirit come in. These businesses are rebuilding this city and working to make it a better place and we should return their investment with one of our own. The goal will be to get 75-100 people to join the mob and spend $10-$20 each on the goods and services offered. No groupons, discounts, or coupons allowed. Just support our local merchants by spending $10 in their place of business.
As the idea has spread and grown, different activists have found new and interesting ways to apply the idea. The guys at TrendingBuffalo.com thought the idea of mobbing local bars and restaurants which suffered during the 2012 NHL Lockout was a good way to support our local community. The first #HockeyMob was held at the Irish Times in Downtown Buffalo and was a big success.
Tonight, they’ll host the second #HockeyMob at Helium Comedy Club in the Cobblestone District, just steps away from First Niagara Center. Brad Riter from TrendingBuffalo breaks down the Top Ten reasons you should attend the event, including beer, giant TVs, jersey giveaways, t-shirt giveaways from Store716, swag from Labatt, tickets to future Helium events, and lots of free parking. The Sabres stink, it’s more fun to watch them with friends and beer than to sit home by yourself and bitching about the game on Twitter.