Artvoice: Buffalo's #1 Newsweekly
Home Blogs Web Features Calendar Listings Artvoice TV Real Estate Classifieds Contact

Wheels in the Grass

'58 Rambler American Super, Holland, N.Y.

The folks at Rambler, led by their chairman and future governor of Michigan George Romney, were smart enough to see that the light at the end of the automotive sales tunnel was from the headlights of smaller cars. They promptly reintroduced the compact Rambler American for 1958, and were the toast of the town. Originally available only as a two-door sedan (including a three-passenger business version), a two-door wagon was added for 1959. This brown and white example, with a nifty continental kit hanging off the back, was photographed a while back in Holland. Starting price for a Super like this one was a mere $1,874.

brochure art

brochure art

1960 Chicago Auto Show

— Jim Corbran, You Auto Know

  • Joseph Coppola

    Prettty slick little car.

  • RaChaCha

    With the explosion of love for small, retro cars, I’m surprised someone with an eye for marketing isn’t reintroducing an updated-but-still-recognizable version of this car. Within a year you’d be seeing them on every street in the Elmwood Village.

    Perhaps Mitt Rmoney might take this on as a project (in honor of his father), with all the free time he’ll have next year.

  • Mike s

    Maybe mittens can go to the caymens and set up shop..