Wheels in the Grass
by Jim Corbran - posted 12:01 am, December 19, 2011
Oldsmobile’s full-sized cars came in a multitude of varities, with one thing in common: they were big. And not a heck of a lot different from a Buick. But, back when this 1963 Olds Super 88 was new, there were Olds buyers and there were Buick buyers. Sales numbers between the two were similar even though the Buick cost more. So why buy the Olds? Beats me, unless you just like the way it looks. This mid-range Super 88 listed for $3,246 and Olds produced 24,575 of them. The Super 88 sat in between the lower-priced Dynamic 88 and the more hot-roddy Starfire (and of course the even bigger luxo 98 series). Olds was still enjoying robust sales in 1963, and it would be decades before the public came to realize that, yes, they really would rather have a Buick — or something other than an Olds. The last Olds rolled off the assemblyline for the 2004 model year. This one is sitting just off a Wheatfield driveway.
See the whole lineup here.
— Jim Corbran, You Auto Know