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Wheels In the Grass

’71 Lincoln Continental Mark III, Niagara Falls USA

In 1968 Lincoln introduced a new personal luxury coupe; they saw a market and grabbed it. They probably also saw the fact that the un-Mark Continental two-door hardtop was just too big of a car to look good as a two-door (even though it hung on anyway for years for wh0-knows what reason). This 1971 Lincoln Continental Mark III was found recently trying to hide behind a house in Niagara Falls. With a list price of $8,813 it sold in numbers comparable to the Continental four-door (over 27,000 for each) while eclipsing the bigger two-door which sold just over 8,200 units. For 1972 the Mark III would get a restyle and be reborn as the Mark IV. The 1998 Mark VIII would be the last of the Marks.

brochure art

— Jim Corbran, You Auto Know

  • Joseph Coppola

    That’s a ‘grand-pa-mobile’. The High Level Geezer alarm’s goin’ off!!!