Wheels In the Grass
by Jim Corbran - posted 3:19 pm, March 23, 2010
Spotted this 1954 Hudson Hornet sedan sitting way back off the road behind a house down in Wyoming County, N.Y. recently. This was to be the final year for a “real” Hudson before the company merged with Nash. Subsequent Hudsons were merely restyled Nashes, which, when you think about it, were probably no worse than whatever an independent Hudson could have afforded to bring to market.
When the “step-down” look Hudsons debuted for 1948, they were the epitome of the modern car. Six years later, the same design was old and tired. A new compact introduced for 1953, the Jet, was equally old- and tired-looking at its debut and didn’t sell well at all (pricing it $200 – $300 higher than a full-sized Ford or Chevy didn’t help).
Around 24,833 Hornets were built for the 1954 model year. Prices ranged from $2,571 for the two-door club coupe to $3,288 for the Brougham convertible coupe. Even if they’d been able to sell them for ten times as much, Hudson would have still lost money that year. The nameplate would disappear entirely after the 1957 model year, when just under 4,000 cars were built.
…Jim Corbran, You Auto Know
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