Old Car Dealer Dept.
by Jim Corbran - posted 6:10 pm, February 25, 2010
By the time this Buffalo Evening News Edsel ad ran in the editions of Nov. 2, 1959 it had already been decided in Dearborn to kill the brand. The 1960 models were in the showrooms, but the marque had been pared down to a single series, the Ranger, and was nothing more than a Ford with a mild restyle job. The leftover 1959 models, two of which were offered in this ad from Kirchmeyer — “Western New York’s Largest Lincoln, Mercury, Edsel, Continental, and German Ford Dealer” — were being offered for “only $1,995.” Even in 1959 you needed to read the fine print. The price was really $1,995 plus your average 1955 Ford, Chevy, or Plymouth trade-in. The ’59 Edsels sold new for a low of $2,629 for the Ranger 2-dr sedan, up to $3,072 for the Corsair convertible.
Kirchmeyer was located at 3445 Delaware Ave. near Sheridan Drive in Kenmore. They moved there in 1959, having been previously located at 1170 Main. St. In 1963 the building became home to Kenton Dodge, and in 1974 Pioneer Dodge. It is currently the home of Premier Wine & Spirits.
…Jim Corbran, You Auto Know